Marketing Channel Manager, SSA
Who we are:
We are Twitter's SMB Team and we are seeking a highly analytical, Marketing manager to help us grow. You will help us create and execute global integrated marketing campaigns across 200+ markets for Twitter’s SMB business. We help small businesses grow globally.Who you are:
You will leverage Twitter’s Owned and Operated marketing channels to increase demand and adoption of key products that drive the Twitter SMB business. You will report into a Senior Marketing Manager, who leads advertiser growth efforts.
Core responsibilities include:
You will be responsible for one or more marketing channels and advertiser acquisition targets
You will partner with other Marketing Channel Managers, Analytics and Engineering teams to coordinate and execute SMB marketing campaigns
You are deeply data-driven, and design robust testing and measurement of campaigns to quickly distill insights into scalable product improvements
You will partner with the content marketing team to craft a distinct and differentiated positioning for our SMB marketing activities
- You have had 8+ years marketing experience; with a background working in digital and/or direct marketing. SMB marketing experience highly preferred.
Your core experience should be in lead generation and email marketing
You are results-driven, focused, detail-oriented and analytical. Excellent follow-up, organization, and project management skills, and a track record of on-time delivery.
We value your experience working in SQL, creating measurement and testing plans is highly preferred
You are a self-starter, not afraid to be scrappy and roll up your sleeves. #GrowthMindset
Bachelor’s degree required, quantitative background preferred
After you apply, a recruiter may reach out to you for an introductory call.
If your background is a match for the role, you may phone interview with 1-2 people.
If you continue through the process, you will come onsite 1-2 times to interview with a total of 5-10 people.
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