Marketing Operations Manager, Self-Serve Ads

San Francisco, CA


We are looking for a growth hacker with a technical mindset who will drive multi channel customer acquisition programs for Twitter Business. 


In this role, you will execute global marketing initiatives that leverage paid marketing channels, website treatments and marketing automation programs that drive advertiser demand. 


To be successful, you will have experience working with marketing automation or sales enablement tools and will be comfortable working with technical and data teams that support you. You will work closely with marketing, customer success, data science, engineering and operations to manage a variety of marketing programs that support both global and regional efforts. You will be a key liaison ensuring that marketing programs are effectively executed. 


Responsibilities:


• Implement demand generation marketing programs leveraging Eloqua.

• Manage lead flows and provide tactical execution of marketing programs designed to generate new sales leads.

• Prioritize and execute on projects from marketing and sales to facilitate revenue growth - implement projects involving diverse & complex data relationships

• Coordinate and execute paid social and paid search operations for marketing stakeholders.

• Work collaboratively across teams to provide analysis that will support their ongoing efforts and key initiatives.

• Troubleshoot and QA campaigns, workflows, data issues, and other key marketing ops functions

• Work closely with sales to develop a closed-loop feedback process that provides insight into the effectiveness of marketing processes for better lead routing and qualification. 


Qualifications:


• 4+ sales or marketing operations experience

• Experience with marketing automation software like Eloqua or Marketo

• Digital marketing experience conducting advertising campaigns across social media or web properties like Facebook, Twitter, LinkedIn, and Google

• Proven success in a cross-functional role where you worked closely with operations and sales teams

• Strong analytical skills with the ability to clearly and effectively synthesize ideas and reports into actionable recommendations. 

• BA/BS degree with a quantitative focus or incremental and relevant experience in a high growth organization.

• Coding, HTML/CSS or SQL experience a big plus

• Self-starter, not afraid to be scrappy and roll up your sleeves and quickly evolve as priorities, channels and implemented technologies change. 

• Comfortable defining and documenting project requirements. 

•Good communicator that is able to define, manage, improve and evangelize your programs across distributed offices.



Hiring Process

Step 1

After you apply, a recruiter may reach out to you for an introductory call.

Step 2

If your background is a match for the role, you may phone interview with 1-2 people.

Step 3

If you continue through the process, you will come onsite 1-2 times to interview with a total of 5-10 people.

Application

Personal Information

Required field. PDFs only; max file size is 1MB.
Required field. PDFs only; max file size is 1MB.

U.S. Equal Employment Opportunity Information  (Disclosure is voluntary. If you do not wish to disclose, please select "Withold/Decline to Disclose")

At Twitter, we have a bold aspiration to reach every person on the planet. We believe that goal is more attainable with a team that understands and represents different cultures and backgrounds and we are committed to an inclusive and diverse Twitter.

This is where you come in! Please take a few minutes to provide us with your information. You are not required to provide this information and you may select “Decline to Disclose”. Your decision to provide information (or not) will not affect your employment or opportunities at Twitter.

Twitter is an equal opportunity employer. We do not discriminate based on race, color, ethnicity, ancestry, national origin, religion, sex, gender, gender identity, gender expression, sexual orientation, age, disability, veteran status, genetic information, marital status or any legally protected status.

You can view the ‘EEO is the Law’ poster here.

Twitter does not accept any unsolicited resumes from recruiting agencies and will not pay fees associated with any such resumes. Agencies, please do not send resumes to any Twitter location, employee, or email address.

Twitter, Inc. is committed to working with and providing access and reasonable accommodations to applicants with physical or mental disabilities. If you need an accommodation in order to apply for open job opportunities, please submit a description of your accommodation request to RARequest-Recruiting@twitter.com. This email is only for accommodation requests related to the application process.

Twitter cares about your privacy and protecting your data.  Please click the privacy policy link and acknowledge you have read and understood how Twitter treats your privacy and your data.  

Would you like to receive email communication from Twitter about career opportunities? You may unsubscribe at any time.
Applicant Data - You have a choice. Can we keep your personal data for both the job you are applying for and any other Twitter jobs that we feel you may be a match for? If you choose yes we will retain your personal data for a period of twelve months to consider you for other job opportunities at Twitter.
Analytics - May we use personal data from your resume and application to analyze and improve the Twitter hiring experience.
Success
Thanks for applying!
Error
Submission failed. Please make sure all fields are correctly formatted.

Don't see the right fit?

Check out other opportunities at Twitter.